Sunday, May 5, 2019

What is Cinco de Mayo - and Why Is It a Big Deal?

If you try to find out why Cinco de Mayo is a big deal, you will read a bunch of bullshit on the net. Seriously. I will tell you the truth.


Wikipedia is close - but no cigar...


Cinco de Mayo (pronounced [ˈsiŋko ðe ˈmaʝo] in Latin America, Spanish for "Fifth of May") is an annual celebration held on May 5. The date is observed to commemorate the Mexican Army's victory over the French Empire at the Battle of Puebla, on May 5, 1862, under the leadership of General Ignacio Zaragoza.[1][2] The victory of the smaller Mexican force against a larger French force was a boost to morale for the Mexicans. A year after the battle, a larger French force defeated Zaragoza at the Second Battle of Puebla, and Mexico City soon fell to the invaders.
In the United States, Cinco de Mayo has taken on a significance beyond that in Mexico.[3][4][5][6] More popularly celebrated in the United States than Mexico,[7] the date has become associated with the celebration of Mexican-American culture. These celebrations began in California, where they have been observed annually since 1863. The day gained nationwide popularity in the 1980s thanks especially to advertising campaigns by beer and wine companies. Today, Cinco de Mayo generates beer sales on par with the Super Bowl.
In Mexico, the commemoration of the battle continues to be mostly ceremonial, such as through military parades or battle reenactments. The city of Puebla marks the event with an arts festival, a festival of local cuisine, and re-enactments of the battle.

No! Cinco de Mayo is a whoops - that went viral before the term. You are taught your state history in 4th grade. In California, the history books spoke of Mexico's first victory over Maximilian (Napoleon's cousin) which happened on Cinco de Mayo. It isn't their Independence Day, but it was a big deal (according to the book). It then became, for Mexican / American kids in California, it was a day to celebrate their heritage. Which quickly turned into Margaritas and Happy Hour.

But it all started because of a school history book glitch.

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